Interviews and Mentions of My Work in Social Media

Here are some good references that The HSUS has been written up in and I've been interviewed for about how we use social media.

Mentions

Fast Company - "Three Inspired Social Media Profiles"
http://www.fastcompany.com/blog/julie-rutherford/julie-rutherford-marketing-insights/three-inspired-social-media-profiles

Fast Company - "Best Promotion of Social Media Efforts by a Big Brand: And the Winner Is…"
http://www.fastcompany.com/blog/julie-rutherford/julie-rutherford-marketing-insights/best-promotion-social-media-efforts-big-br

Ragan Communications - "Why Nonprofits Need Social Media"
http://www.ragan.com/ME2/Audiences/dirmod.asp?sid=&nm=&type=MultiPublishing&mod=PublishingTitles&mid=5AA50C55146B4C8C98F903986BC02C56&tier=4&id=17D004F2063B40ECAE6E64112C3F5370&AudID=3FF14703FD8C4AE98B9B4365B978201A

Chicago Tribune - "How Nonprofits are Using Social Networking to Raise Money and Awareness"
http://archives.chicagotribune.com/2008/apr/30/business/chi-wed-nonprofit-networks-apr30

Nonprofit Marketing Guide - "Market Your Cause on Social Media -Yes You Can!"
http://www.nonprofitmarketingguide.com/blog/2009/07/13/market-or-promote-your-cause-on-social-media-yes-you-can/

Atlanta Internet Marketing Blog - "How Charities are Finding the Good with Facebook Pages"
http://www.atlantainternetmarketing.net/2009/06/25/how-charities-are-findingthegood-with-facebook-pages/

Philly.com - "Nonprofits Tap Online Networks to Raise Funds"
http://www.philly.com/philly/entertainment/20090515_Nonprofits_tap_online_networks_to_raise_funds.html

The Chronicle of Philanthropy - "Charities Need to Track What is Said About Them Online"
http://philanthropy.com/news/conference/8034/charities-need-to-track-what-is-said-about-them-online-says-nonprofit-official

Care2 - "Top 10 Panels at Nonprofit Technology Conference"

http://www.frogloop.com/ntc09

Chronicle of Philanthropy - "Top Dogs Raise Funds in Online Pet Photo Contest"
http://philanthropy.com/news/prospecting/index.php?id=7188

Convio Blog - "Creativity, Collaboration & Community - Three Words to Sum up the TAFA Conference"
http://www.connectioncafe.com/posts/2009/july/tafa-conference-creative-online-community.html

MSNBC - Charities Turn To Online Video to Solicit Support"
http://www.msnbc.msn.com/id/27181575/

NTEN - "Seal-ing the Deal: HSUS Brings Another Great Campaign"
http://nten.org/blog/2008/03/17/seal-ing-the-deal-hsus-brings-another-great-campaign


Interviews

The Nonprofit Times - "Social Networking is More Than Tapping a Keg"
http://www.nptimes.com/technobuzz/TB2008708_2.html

NetSquared - "Humane Social Marketing: An Interview with Carie Lewis from The Humane Society"
http://www.netsquared.org/blog/jedsundwall/humane-social-marketing-interview-carie-lewis-humane-society

Care2 - "HSUS Uses MySpace With Suprising Results"
http://www.frogloop.com/care2blog/2007/5/7/hsus-uses-myspace-with-surprising-results.html

Wild Apricot - "Using Facebook and MySpace for Fundraising and Advocacy - Interview With Carie Lewis"
http://www.wildapricot.com/blogs/newsblog/archive/2007/08/16/interview-with-carie-lewis.aspx

Beth Kanter - "Using Social Networking Sites for Campaigns: An Interview With Carie Lewis"
http://beth.typepad.com/beths_blog/2007/06/using-social-ne.html


Guest Blogs

K Street Cafe - "Marketing to an Older Generation? Don't Dismiss Facebook"
http://www.kstreetcafe.com/marketing-to-an-older-generation-dont-dismiss-facebook/

Beth Kanter - "Carie Lewis Wins $50,000 Microsoft Challenge on Facebook"
http://beth.typepad.com/beths_blog/2007/11/carie-lewis-win.html

Beth Kanter - "Guest Post by Carie Lewis: Sharing is the New TAF"
http://beth.typepad.com/beths_blog/2009/07/guest-post-by-carie-lewis-sharing-is-the-new-taf.html


Webinar Transcripts

NTEN - "Best of NTC 09: Confessions of a Social Media Campaigner"
http://nten.org/events/webinar/2009/09/02/best-ntc-confessions-social-media-campaigner